Growth Marketing Manager – Dallas
About the candidate
Sarah is a results-driven VP of Marketing with a decade of experience driving brand growth, revenue acceleration, and digital transformation.
Adept at leading cross-functional teams, scaling marketing operations, and executing high-performance campaigns. Thrives in
fast-paced, entrepreneurial environments while collaborating with CEOs and executive teams to optimize business outcomes.
Skills
- Demand Generation & Growth – Proven ability to drive pipeline expansion and optimize B2B/B2C strategies.
- Brand Positioning & Market Expansion – Scaled brands in tech, e-commerce, and SaaS sectors,increasing visibility and engagement.
- AI-Driven Marketing & Automation – Leveraged AI tools, CRM systems, and paid media for data-driven decision-making.
- Cross-Functional Leadership – Managed multimillion-dollar budgets, high-performing teams, and strategic partnerships.
- SEO.
- Paid Media & Performance Marketing.
- Sales Enablement & Lead Nurturing.
- B2B/B2C Marketing.
- Budget Management & ROI Optimization.
Tools & Platforms
- Google Analytics
- HubSpot
- Salesforce
- Klaviyo
- SEMrush
- Facebook Ads Manager
- Google Ads
- LinkedIn Ads
- Adobe Creative Suite
- Canva
- Figma
- Monday.com
- Notion
- Asana
- Trello
- Tableau
Experience
- Developed and executed high-impact campaigns.
- Partnered with the CEO and executive team to align marketing strategies with business objectives.
- Implemented CRM and automation tools to enhance customer retention and sales performance.
- Spearheaded growth marketing and revenue optimization, increasing customer engagement by40% through strategic digital initiatives.
- Expanded the affiliate program and performance marketing channels, driving a significant uptick.
- Led a cross-functional marketing team, overseeing content, paid media, SEO, and conversion rateoptimization.
- Developed global marketing strategies that expanded the company’s market share and revenuestreams.
- Led data-driven product launches and digital campaigns, optimizing customer engagement and brand loyalty.
- Managed multi-million-dollar marketing budgets and optimized performance across paid, organic,and content marketing channels.
